Archives: November, 2015

Nov162015

Credit cards and women

Days ago, a colleague and friend carried out a presentation on marketing and advertising to women for an organization that promotes the empowerment of women. It struck me that among the executives present there was a very large delegation of women belonging to a very important international credit card. This led me to make some reflections on credit cards and women. In general, women complain that marketing and advertising do not understand them as women. Because they constrain them to very traditional [...]
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